Tuesday, September 17, 2013

Don Norman, the Genius



Don Norman is a genius. What a character. His mere visage made me far more open to the message he had to relay. So now I know, good design is no accident. Design itself is subjective, however, the psychology in this video is the reason why our teachers can say, “do what feels right,” and it makes perfect sense. Good design makes you happy. It actually releases endorphins in your brain when something looks aesthetically appealing to you and is functional as well. Three things to remember;

            Beauty, Balance, and Functionality.

These are the three most important things to a designer. Without one, the others don’t make sense. Why did you spend so long on that design if it doesn’t work well? How could you make that knife cut like butter but then get sloppy on the aesthetic appeal? Doesn’t it deserve your best foot forward if you already spent so much time on it? Balance in composition, no matter what the medium, is essential for it to be well received.


When you’re happy you think outside the box, when you’re anxious you focus more. Remember that when you set up your work space, living place, etc.   

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